Retail collections
Develop standalone runners, napkin sets or coordinated table-linen capsules with private-label packaging and SKU structure.
TABLE RUNNERS & NAPKINS · B2B
AUROLRA develops runners and cloth napkins for retail, hospitality, weddings and events, with dimensions, fabric, colour or print, edge finish, labels and packing defined for the intended use.
COORDINATE WITHOUT ASSUMING
Runners and napkins are seen at close range. Their scale, hand, edge, fold, orientation and interaction with tableware often make construction details more visible than on a large tablecloth.
AUROLRA helps define each product separately while keeping the collection direction connected. This is especially important when products use different dimensions, substrates, prints or production routes.
BUYER & APPLICATION FIT
The product should be specified according to how it will be displayed, folded, handled and replenished.
Develop standalone runners, napkin sets or coordinated table-linen capsules with private-label packaging and SKU structure.
Define dimensions, fold, hand, care and repeat-order references around service and laundry operations.
Layer colour, texture or print across long tables, round tables and place settings with venue-aware proportions.
Coordinate assortment, pack counts, colours and dimensions for distribution, fit-out or recurring procurement.
PLANNING FRAMEWORK
Runner and napkin standards vary by market and use. Treat common sizes as references, then approve the intended finished dimensions.
Compare the table width, place settings, centrepieces and whether the runner sits on bare wood, a base cloth or another layer.
Decide whether it remains on the tabletop, drops over both ends or is used across the width for individual place settings.
Plan the finished size around the intended fold, dining format, plate setting, pack count and laundering behaviour.
Confirm whether dimensions are finished measurements and record tolerances or agreed test conditions for the selected material.
SPECIFICATION CHECKLIST
A runner and a napkin may share a fabric, but they still need separate dimensional and construction records.
| Decision | Define in the brief | Useful approval reference |
|---|---|---|
| Product & use | Runner or napkin; retail, hospitality, event, rental or project application | Reference setting and use notes |
| Finished size | Width, length, shape, fold direction and quantity by SKU | Dimensioned drawing or size matrix |
| Material | Fibre, construction, colour base, hand, weight/texture and care expectation | Approved swatch or finished sample |
| Design | Solid, contrast, embroidery, repeat or placement; scale and orientation | Artwork, strike-off or colour reference |
| Construction | Hem, corners, edge, seam, fringe, label position and tolerances | Construction sample and written standard |
| Packing | Set count, fold, band/insert, barcode, unit pack, carton and destination marks | Packed reference and artwork approval |
FINISHES AT CLOSE RANGE
Napkin corners and runner ends can become focal points in a place setting. Fabric thickness, weave, fraying behaviour and print position can influence which finish is both visually suitable and technically practical.
Compare the selected construction on the actual substrate, open and folded. Record the approved hem, stitch, corner, label position and acceptable tolerances rather than relying on a general reference image.
FROM ENQUIRY TO ORDER
The exact route, responsibilities, sample stage and timing are confirmed for the selected product and order.
Provide application, table setting, desired products, dimensions, colours, quantity, destination and references.
Define material, size, design, construction, label and packing for each runner and napkin SKU.
Review swatches, print proofs, construction samples or finished samples according to the project.
Confirm product references, colourways, dimensions, quantity breakdown, packing and commercial terms.
Follow applicable quality checks and keep product, colour, size and pack identification aligned.
QUALITY & TRACEABILITY
Checks remain tied to the approved specification, references and order-specific inspection scope.
Review finished size, shape, squareness or alignment and agreed tolerances by product.
Check applicable hems, corners, edges, stitches, labels, artwork orientation and visible workmanship.
Confirm colourway, size, set count, barcode, insert, fold and carton details against the current SKU matrix.
TABLE RUNNERS & NAPKINS FAQ
Exact feasibility, minimums, prices, sample terms and timing are confirmed after the product brief is reviewed.
They can share a colour, material or artwork direction, but each product should be evaluated for scale, dimensions, construction, substrate and use. Approve the finished pieces and collection relationship physically.
Measure the table and decide how the runner will be used: centred lengthwise, dropped over the ends, layered over a cloth or placed crosswise. Then specify the finished width, length and quantity rather than relying only on a standard name.
Set counts, bands, labels, care information, barcodes, inserts and unit packs can be reviewed. Packaging feasibility, minimums, costs, artwork and timing are confirmed for the selected programme.
Possible finishes depend on the fabric, product, visual direction, quantity and production route. Share reference images and state which details are essential; suitable constructions can then be compared and sampled.
Scale adaptation can be reviewed, but it should not be assumed. Repeat, motif size, placement, orientation, seam/edge interaction and colour can behave differently on a napkin or narrow runner.