Privacy Policy

01

Who we are

The organisation responsible for the personal information described in this Policy is Hangzhou AORUILA Home Products Co., Ltd (referred to as “AUROLRA”, “we”, “us” or “our”). AUROLRA is our brand and the name used on this website.

For applicable data protection laws, we act as the data controller or personal information processor that decides why and how your personal information is handled.

02

Scope of this Policy

This Policy applies when you:

• visit pages on the AUROLRA website;
• submit an enquiry, request a quotation or upload a file;
• contact us by email, telephone, WhatsApp or another business communication channel; or
• communicate with us in connection with a potential or existing business relationship.

This Policy does not govern third-party websites or services that have their own privacy notices.

03

Information we collect

Information you provide

Depending on how you contact us, this may include:

• your name, company name, job title and country or region;
• business contact details, including email address, telephone number or WhatsApp number;
• product requirements, quantities, materials, dimensions, customisation requests and project timelines;
• messages, correspondence, feedback and quotation information; and
• files you choose to upload, such as reference images, artwork, specifications or other project documents.

Please do not send government identification numbers, financial account details, health information or other sensitive personal information unless we specifically request it and explain why it is needed.

Information collected automatically

When you access the website, our hosting and security systems may process limited technical information, such as your IP address, browser type, device type, requested page, date and time, referring page and security event data. This information is used to deliver, protect and troubleshoot the website.

Information from business sources

In limited cases, we may receive professional contact details from another person at your organisation, from a referral, or from a publicly available business source. We use such information only where it is relevant to a genuine business enquiry or relationship.

04

How and why we use information

We process only the information reasonably needed for the purposes below. Where laws such as the EU or UK GDPR apply, the table also identifies the legal bases on which we rely.

If we ask for information that is required to respond to an enquiry or perform a contract and you do not provide it, we may be unable to prepare a quotation, communicate about your project or provide the requested service.

We do not use website information to make decisions about you solely by automated means that produce legal or similarly significant effects.

05

How we share information

We may share personal information only as reasonably necessary with:

• authorised members of our sales, sourcing, production, quality and support teams;
• website hosting, email, file-storage, IT maintenance and security service providers;
• manufacturing, testing, packaging and logistics partners where needed to assess or fulfil your request;
• professional advisers, including legal, accounting and insurance providers;
• public authorities or other parties where disclosure is required by law or necessary to protect legal rights; and
• a successor organisation in connection with a merger, reorganisation or transfer of all or part of our business, subject to appropriate confidentiality measures.

Service providers are permitted to use personal information only for the services they provide to us and must protect it in accordance with their contractual and legal obligations.

We do not sell your personal information.

06

International transfers

AUROLRA is based in China. If you contact us from another country or region, your information will be transferred to and processed in China. Our service providers and commercial partners may also process information in other countries relevant to website operation or your project.

Data protection laws in those countries may differ from the laws where you live. Where applicable law requires additional safeguards for an international transfer, we will use an appropriate legal mechanism and take reasonable steps to protect the transferred information. You may contact us for further information about safeguards relevant to your personal information.

07

How long we keep information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected:

• enquiries that do not lead to a business relationship are generally kept for up to 24 months after our last communication;
• records connected with quotations, samples, orders or contracts are kept for the duration of the relationship and afterwards for applicable accounting, tax, warranty, dispute and legal limitation periods;
• website access and security logs are kept for the shortest period reasonably necessary to operate, secure and troubleshoot the website, unless a longer period is required to investigate an incident; and
• information relevant to a legal obligation or claim may be kept for as long as that obligation or claim remains applicable.

When information is no longer needed, we delete it, anonymise it or securely isolate it until deletion is possible.

08

Security

We use reasonable administrative, technical and organisational measures designed to protect personal information against unauthorised access, loss, misuse, alteration or disclosure. These measures include limiting access to people who need the information for their work and requiring relevant service providers to protect the information they process.

No internet transmission or storage system is completely secure. Please use care when deciding what information to send online and contact us if you believe your information has been compromised.

09

Your rights

Depending on the law that applies to you and subject to legal conditions and exceptions, you may have the right to:

• ask whether we process your personal information and request access to it;
• ask us to correct inaccurate or incomplete information;
• ask us to delete information or restrict how it is used;
• object to processing based on legitimate interests;
• request a portable copy of information you provided where the right applies;
• withdraw consent at any time where processing is based on consent, without affecting earlier processing; and
• complain to the data protection or personal information authority where you live, work or believe an infringement occurred.

To exercise a right, email [email protected]. We may ask for information needed to verify your identity and locate the relevant records. We will respond within the period required by applicable law. These rights are not absolute, and we may explain if a request cannot be fulfilled in whole or in part.

10

Cookies and tracking technologies

The website may use strictly necessary cookies or similar technologies required for essential functions such as security, network management and reliable form operation. These technologies are not used to build an advertising profile about you.

We do not currently use analytics or advertising cookies, pixels or similar tracking technologies. If we introduce non-essential tracking in the future, we will update this Policy and, where required, request your consent before those technologies are activated.

You can configure your browser to block or delete cookies. Blocking strictly necessary technologies may affect some website functions.

11

Other information

Third-party links and communication services

Our website may link to third-party websites or services, including WhatsApp, social media platforms and our Alibaba.com storefront. If you follow a link or choose to communicate through a third-party service, that provider may process information under its own privacy policy. We do not control those third parties.

Children's privacy

This is a business-to-business website and is not directed to children under 16. We do not knowingly collect personal information from children through this website. If you believe a child has provided personal information, please contact us so we can take appropriate action.

Changes to this Policy

We may update this Policy when our practices, website functions or legal obligations change. The current version will be posted on this page with a revised “Last updated” date. If a change materially affects how we use information already collected, we will provide additional notice where required by law.